Pantone Color Institute has just announced the colour of the year 2017 to be Greenery – the soft green to symbolize freshness and new beginnings.
Greenery represents freshness and reinvigoration, also new beginnings and association with nature. The main green is mixed with darker yellow which makes Greenery very natural as rising nature on spring.
Greenery emphasizes to move along with nature and re-discovering it to absorb the power that nature has. The main fields of usage is suggested to be fashion and architecture, but also digital environments, graphical design and art in general.
Leatrice Eiseman, the Executive Director of the Pantone Color Institute explains that Greenery symbolizes recognition of nature. The colour is calm, domestic and gives a great bunch of positive energy.
Pantone has been leading authority in the colouring world more than fourty five years, offering professionals opportunities to express their creations with the help of colours. Nowadays, Pantone offers colouring solutions and related products and services. More information pantone.com.
Fashion + Home Pantone 15-0343
CMYK: 54, 9, 88, 0
RGB: 136, 176, 75
HEX: 88B04B
Plus Series CMYK: 54, 0, 100, 0
Plus Series RGB: 132, 189, 0
HEX: 84BD00
Closest match in Pantone library: Pantone 376 C
Sources:
Pantone Color Institute press release
Digital Arts – The Pantone Colour of the Year 2017 is green
Creative Review – Greenery: Pantone’s Colour of the Year 2017
Previous releases of Pantone’s Colour of the Year series:
2021 – Pantone Colour of the Year – Ultimate Gray + Illuminating
2020 – Pantone Colour of the Year – Classic Blue
2019 – Pantone Colour of the Year – Living Coral
2018 – Pantone Colour of the Year – Ultra Violet
2016 – Pantone Colour of the Year – Rose Quartz & Serenity
2015 – Pantone Colour of the Year 2015 – Marsala
2014 – PANTONE 18-3224 Radiant Orchid
2013 – PANTONE 17-5641 Emerald
2012 – PANTONE 17-1463 Tangerine Tango
2011 – PANTONE 18-2120 Honeysuckle
2010 – PANTONE 15-5519 Turquoise
2009 – PANTONE 14-0848 Mimosa
2008 – PANTONE 18-3943 Blue Iris
2007 – PANTONE 19-1557 Chili Pepper
2006 – PANTONE 13-1106 Sand Dollar
2005 – PANTONE 15-5217 Blue Turquoise
2004 – PANTONE 17-1456 Tigerlily
2003 – PANTONE 14-4811 Aqua Sky
2002 – PANTONE 19-1664 True Red
2001 – PANTONE 17-2031 Fuchsia Rose
2000 – PANTONE 15-4020 Cerulean